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Courses

Investigate different types of learning objects created for various courses in the School of Business at Okanagan College. Click on the course logo to view these course web sites.

 

BUAD116 Marketing

This course introduces students to the principles and practices of marketing and how they can be applied to organizations. Marketing processes are considered from consumer and business perspectives in a Canadian context. Topics include identifying needs, monitoring changes in the environment, managing products or services, distribution, promotion and pricing.

 

BUAD128 Computing Applications

This course includes the use of computers in the business environment, including word processing, presentation graphics and spreadsheets. Computer concepts including hardware, software and data communications are covered at the intermediate level. Students will be expected to use their computer skills in other business courses.

 

BUAD247 Training & Development

This course provides an in-depth study of training and development. Training is an investment in human capital that must be managed. At the macro level, the concept of the learning organization is a significant change that impacts training. From a micro point of view, the major steps in the development of a training program are covered, including needs assessment, design and delivery (objectives, content, methods, principles, and transfer of training), evaluation and budgeting. 

 

BUAD283 Management Information Systems

This course provides an introduction to computer-based information systems and to the analysis, design, and implementation of information management policies, procedures, and technologies. You will explore strategic business solutions and technologies, including database management systems, decision support systems, communications and networking, and electronic commerce. You will also be introduced to business application software that illustrates key MIS concepts.

 

BUAD335 Electronic Commerce

This course focuses on the recent growth of buying and selling goods and services over the Internet. It will examine Internet technology relevant to areas of existing marketing knowledge. A framework of understanding internet marketing and associated business models, online marketing possibilities and implementation issues are covered.

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